Ecommerce & Omnichannel, Explained from Experience.
Omnichannel & Operations
Buying something online takes just a few clicks. But have you ever wondered what really happens between placing an order and receiving it at your doorstep? Behind that simple experience is a complex operation. Products need to be available, orders processed, goods picked and packed, and deliveries organised. All of this requires people, processes and […]
When a customer places an order online, several systems and operational teams work together behind the scenes to process, fulfil and deliver it. But not every order follows the expected journey. Customers may cancel an order before dispatch, return a product after delivery or request an exchange because the item is faulty or does not […]
When a customer places an online order, several systems work together to fulfil it. The Order Management System (OMS) determines where the order should be fulfilled, the Warehouse Management System (WMS) manages picking and packing, and a delivery aggregator may help allocate the shipment to a delivery partner. But the journey does not end when […]
When a customer places an order online, several systems work together behind the scenes. The Order Management System (OMS) determines where the order should be fulfilled, while the Warehouse Management System (WMS) manages picking and packing. But once the order is ready for dispatch, another question needs answering: who will deliver it? For a retailer […]
Inventory Management and Supply Chain Management work closely together to ensure retailers have the right products available when and where customers need them. Commercial and inventory teams forecast demand, plan stock quantities and identify where products are likely to sell, based on customer behaviour, seasonality and promotional activity. Supply chain teams then ensure those products […]
A customer places an order for a laptop on a retailer’s website. The order is confirmed, and the customer expects it to arrive within the promised delivery time. But before the delivery team can collect the package, someone needs to locate the laptop inside the warehouse, pick the correct product, verify it, pack it and […]
An Enterprise Resource Planning (ERP) system plays a central role in keeping a retail business running. From purchasing products and maintaining inventory records to managing supplier payments and financial reporting, ERP helps connect the essential processes behind day-to-day operations. Consider a retailer operating number of physical stores and multiple distribution centres. Its buying team purchases […]
Introduction I think of an Order Management System (OMS) as the brain behind ecommerce fulfilment. It helps retailers decide what should happen to an order and coordinates the systems responsible for making it happen. Retailers receive orders through websites, apps, stores and marketplaces. Stock is spread across locations, customers expect different delivery options, and each […]